(photo credit: luckymag.com)

Known to wear a perfectly popped red lip, Rachel Zoe, has teamed up with Exude Lipstick to change the game in how today’s women wear lipstick.  Mentioned in last night’s episode of the Rachel Zoe Project, Rachel expressed in a promotional video they were shooting, “If you ask Roger (her husband) about the first time we met, he would definitely say to you, she was wearing a tight black dress, big blonde hair, and really big, perfectly red lips.”

A few months ago, I had the pleasure of attending a launch event for Exude Lipstick. There were booths set up with makeup artists, and all the pretty Exude shades.  The makeup artist tried the Coral shade on me, and I must say it is a haute summer hue!  There are 9 lip cremes that come in Coral, Rosy Brown, Nude, Brown, Bronze, Plum, Red, and Pink.  Also, there are 5 glosses available in Crimson, Brown, Clear, Dusty Pink, and Scarlet Red.  Exclusively launched this past August, each shade is available for $29 at www.exudelipstick.com.  The line will officially launch this coming October.

Why splurge? Now, what I haven’t told you, is about the one of a kind crystal applicator stick.  The applicator gives you just the right amount of lipstick with one easy spin.  This means that it won’t break, dry out, melt, and you’re not wasting.  You will not have to worry about putting way too much or too little on as well.  Really? 2 Snaps!

Some added snaps: The lip cremes are packed with vitamins E & C, while the glosses have an anti-aging complex of Omega 3 & 6.  Who doesn’t want healthy, great looking lips?  Oh, and not to mention, the color palette is oh so MAJOR!

(photo credit: focusofswfltv.com)